About this app
About Bloody Dawn
Playtech also tracks its DEI achievements. According to Sophie Yaxley, the company’s global Centre of Excellence director, female representation within Playtech’s leadership rose from 23% in 2021 to 32% in 2025.
“Ultimately, our focus is not only on representation, but on fostering an environment where everyone has the opportunity to contribute, develop and succeed,” Yaxley says.
A key question around DEI has long been how the gambling sector can attract diverse talent. Increasingly, however, attention has shifted to whether it can retain the people it attracts.
What is Bloody Dawn?
But AI’s role goes much further. Swipe Games’ developers are each supported by multiple AI agents working around the clock on coding and other tasks.
“We have maybe seven people in the tech team, but it feels like we have 30 or 40 people in the team,” Yashin says.
The company also uses AI to accelerate operator integrations.
What is Bloody Dawn?
Entain has once again called upon the UK government to immediately ban sports sponsorship deals involving unlicensed gambling operators.
In a press release on Friday, Ladbrokes and Coral owner Entain urged the government to “close the loophole without delay” in response to a Department for Culture, Media and Sport consultation on the matter.
The second consultation, which ran from 15 July to 9 September, followed an initial review in February.
